Film Short: Peter Rallis Rules On You Tube and So Can You!
A few months ago I heard a wonderful interview on Film Courage with Peter Rallis, who is perhaps best known for his entertainment show on You Tube called Movie Buzz. A young man in his early twenties, Peter is combining his passion for films with the power of the internet and has created a dedicated following for his show. Since so many filmmakers are interested in utilizing You Tube as a way of promoting their work and Peter has developed such expertise in this area, I thought he’d be a wonderful person to interview for a Q&A, so read on for Part 1.
I understand you’re a film buff who believes in people following their passions, which led to your starting Movie Buzz. Taking this into account, where do you want your passion for film to lead after you finish college?
My passion for film has taken me places I never thought I would be. Growing up, I always wanted to be a movie director. I learned everything I know from watching a ton of movies. I learned what to do, what not to do, what was cool, what was lame, character development, pacing, etc. I picked up a little piece of knowledge about movies and movie making with every film I saw. This passion for movies also made me become a critic. I love talking about what makes movies good or bad. While I was in Film School in NYC, I noticed that YouTube had become a large market for content creators. Whether it was comedians, actors, commentators, athletes or directors, YouTube was a place to promote yourself and you were able to get instant feedback on your work. I decided to start making videos about my opinions on upcoming movies and this is where Movie Buzz was born. After a few months of doing the show, my passion for filmmaking turned into a passion for critiquing filmmaking. Two and a half years later, Movie Buzz has taken me to a level that I never thought existed. Online media has become its own business now and people from around the world have turned it into their careers including myself. My passion for film has led me into a career I never thought was possible. With all the work that I have put into my show and will continue to put into my show, I know that this will take my career and me to the next level of becoming a legitimate and reliable source of movie news and reviews.
Aside from school and Movie Buzz what other interests do you have?
Even though Movie Buzz has taken up most of my time now, I’m still interested in making movies. I’m constantly writing down new ideas for videos that I think people will find funny or interesting. Writing is very important to me and I’m always looking for originality and humor. I have a few story ideas that I want to create into short films, but I just need the right group of people around me to make the videos the way I want them to be done. I never like to rush projects or scripts. I’m not done with an idea unless I’m 100% happy with it. If you’re not passionate about what you’re making, it will show in your finished product.
What have you been studying in college and what attracted you to doing business on You Tube?
I just finished school at Emerson in Boston where I majored in Broadcast Journalism. With the contacts that I generated, I’m moving to Los Angeles to take advantage of the opportunities there to make my show even better, whether it is interviewing celebrities or broadening my audience. I take what I do very seriously and I’m always looking to improve. When I originally started making videos on YouTube, I did it for fun and didn’t really think of the possibilities of it. I just enjoyed talking about movies and was excited to see my audience grow. But it wasn’t until about a year ago that people have started using YouTube to launch their careers. People now are uploading videos to share their talents with the world and big companies have started to take notice. So, YouTube is not only a place to be creative. but has now become a launching pad for many people’s careers.
You have mentioned the need to keep the conversation going and connect with the community. What methods work best for doing this?
If you want to keep or broaden your audience, you have to stay in contact with them. The best way to do this is to respond to comments, messages, or tweets. It’s a good idea for your audience to know that you care about them just as much as you do about your work. If your audience feels neglected or ignored, they will simply go away. I always try my best to keep up with my audience’s responses to let them know that they are just as important as the work that goes into it. It’s important to be social in social networking, or you will just end up trying to do everything on your own. You never know what doors will open for you if you take the time to give that extra effort.
You’ve said that networking is the key to success, so how do you recommend people starting out approach others they want to connect with or hope to get as subscribers?
Not only is it a great idea to have a YouTube channel, but having a Facebook page and a Twitter is also a good idea. You want to make sure you can build up a name for yourself and having a presence in major networking sites can always help you in one way or another. If you’re really looking to build a YouTube audience, it is very important to reach out and do collaborations with other YouTubers. If you have a great idea, YouTubers are always welcome to new ideas. If you have something that is really good, you can make a video with them and then it will get your name out to their subscribers and audience. Don’t be afraid to go out of your way to talk and connect with people on YouTube. Every video is a collaborative process, and if you can get your name attached to something great, people will take notice and will start looking more at your work, which will eventually lead to more opportunities for yourself.
Coming later this week in Part 2 Peter offers information on how you can get started.